Terms of Service

1.1 Agreement to Terms: By accessing or using the website operated by BF HOLDING LTD, trading as Deskify AI, (the "Site"), you agree to comply with and be legally bound by these Website Terms of Service and any other terms and conditions that apply to the Site. If you do not agree to these Terms, you must immediately stop using the Site and refrain from any further access.

1.2 Changes to Terms: BF HOLDING LTD reserves the right to update, modify, or amend these Terms at any time and without prior notice. Any changes to these Terms will be posted on this page, and the "Last Updated" date will be revised accordingly. It is your responsibility to review these Terms periodically for any updates or changes. By continuing to use the Site after such updates, you agree to the revised Terms.

1.3 Eligibility to Use the Site: The Site is intended for use by individuals who are at least 18 years of age or the legal age of majority in their jurisdiction. By accessing or using the Site, you represent and warrant that you are at least 18 years old and have the legal capacity to enter into these Terms. If you are under 18, you may not use the Site.

2.0 Informational Website Only: This website is provided for informational purposes only. The Site does not provide: user account functionality, subscription access, direct purchasing capability. Any services offered by BF HOLDING LTD are provided only after a separate agreement is executed, such as a Master Services Agreement and applicable Order Form.

2.1 License to Access and Use the Site: Subject to your compliance with these Terms, BF HOLDING LTD grants you a limited, non-exclusive, non-transferable, and revocable license to access and use the Site solely for lawful purposes. This license is provided for personal, non-commercial use, unless otherwise explicitly stated.

2.2 Authorized Use: You agree to use the Site only for the purposes for which it is provided. You may: browse the Site, view content, access available features, subject to the restrictions below.

2.3 Restrictions on Use: You may not use the Site to: violate any applicable laws or regulations, engage in illegal, harmful, or deceptive practices, spam, phish, or misrepresent identity, attempt unauthorized access to systems or data, interfere with the operation of the Site, reverse engineer, decompile, or disassemble any part of the Site.

2.4 Suspension and Termination of Access: We reserve the right to suspend or terminate your access to the Site at our sole discretion, without notice, if you engage in prohibited activities or violate these Terms. If your access is suspended or terminated, you must immediately cease all use of the Site.

3.1 Ownership of Content: All content on the Site including: text, images, graphics, logos, designs, audio, video, software, and any other materials provided through the Site (collectively referred to as "Content") is the property of BF HOLDING LTD, its affiliates, or its licensors. Such content is protected by copyright, trademark, patent, and other intellectual property laws.

3.2 Limited License to Use Content: Subject to your compliance with these Terms, BF HOLDING LTD grants you a limited, non-exclusive, non-transferable license to access and use the Content solely for personal, non-commercial purposes. You may not: copy or reproduce the Content, distribute the Content, display or perform the Content, exploit the Content commercially, without prior written permission from BF HOLDING LTD.

3.3 Trademarks: The trademarks, service marks, logos, and trade names used on the Site (collectively referred to as "Trademarks") are the property of BF HOLDING LTD or third-party entities. You may not use these trademarks without prior written consent.

3.4 No Transfer of Rights: Nothing in these Terms transfers any ownership rights in the Site or its Content to you. BF HOLDING LTD retains all rights, title, and interest in the Site and its Content.

3.5 User-Generated Content: If you submit content to the Site such as: reviews, comments, feedback, suggestions, you grant BF HOLDING LTD a worldwide, royalty-free, perpetual, irrevocable license to use, reproduce, modify, distribute, display, and perform the content.

4.1 User-Generated Content: The Site may allow users to submit content including feedback, comments, suggestions, or other materials ("User Content"). By submitting User Content, you grant BF HOLDING LTD a worldwide, royalty-free, perpetual, irrevocable license to use and distribute such content.

4.2 Responsibility for User Content: You are solely responsible for the User Content you submit. You represent and warrant that: you have the right to submit the content, the content does not infringe any third-party rights, the content is lawful and accurate, the content does not contain harmful or defamatory material.

4.3 Content Review and Removal: BF HOLDING LTD reserves the right to review and remove User Content at its discretion. Content may be removed if it is: unlawful, offensive, discriminatory, harmful to the reputation of the company.

4.4 No Guarantee of Confidentiality: Content submitted to the Site is not confidential. Do not submit sensitive information unless necessary. BF HOLDING LTD is not responsible for misuse of User Content by third parties.

4.5 Indemnification for User Content: You agree to indemnify and hold harmless BF HOLDING LTD from claims, damages, or legal expenses arising from content you submit.

5.1 No Warranty: The Site is provided "as-is" and "as-available". BF HOLDING LTD makes no warranties regarding: uptime, reliability, security, absence of viruses or malware.

5.2 Limitation of Liability: To the maximum extent permitted by law, BF HOLDING LTD shall not be liable for: loss of profits, loss of data, business interruption, indirect or consequential damages, including damages arising from third-party services or content.

5.3 Force Majeure: BF HOLDING LTD shall not be liable for delays or failures caused by events beyond its control including: natural disasters, government actions, telecommunications failures, other external events.

5.4 Maximum Liability: If BF HOLDING LTD is found liable for any reason related to use of the Site, liability shall be limited to the amount you paid for access to the Site in the 12 months prior to the claim.

5.5 No Liability for User Actions: BF HOLDING LTD is not responsible for damages caused by misuse of the Site or violation of these Terms.

6.1 Governing Law: These Terms shall be governed by and construed in accordance with the laws of England and Wales.

6.2 Dispute Resolution: Any disputes arising out of or relating to these Terms shall first be attempted to be resolved through good faith negotiations.

6.3 Jurisdiction: If a dispute cannot be resolved through negotiation, the parties agree that the courts of England and Wales shall have exclusive jurisdiction.

7.1 Right to Modify: BF HOLDING LTD may update or revise these Terms at any time. Updated terms become effective immediately upon posting.

7.2 Notification of Changes: Material changes may be communicated via: website notice, email notification.

7.3 Continued Use: Continued use of the Site after changes indicates acceptance of the updated Terms.

7.4 Review of Terms: Users should periodically review these Terms to remain aware of updates.